{"id":41064,"date":"2026-09-17T10:00:50","date_gmt":"2026-09-17T14:00:50","guid":{"rendered":"https:\/\/www.betmgm.ca\/en\/casino\/blog\/?post_type=article&p=41064"},"modified":"2026-09-16T19:28:22","modified_gmt":"2026-09-16T23:28:22","slug":"betmgm-begins-building-the-traitors-franchise-with-the-launch-of-the-traitors-faithful-riches-in-alberta-and-ontario","status":"publish","type":"article","link":"https:\/\/www.betmgm.ca\/en\/casino\/blog\/press\/betmgm-begins-building-the-traitors-franchise-with-the-launch-of-the-traitors-faithful-riches-in-alberta-and-ontario\/","title":{"rendered":"BetMGM Begins Building \u201cThe Traitors\u201d Franchise with the Launch of The Traitors\u2122 Faithful Riches in Alberta and Ontario"},"content":{"rendered":"","protected":false},"author":4,"featured_media":41069,"comment_status":"closed","ping_status":"closed","template":"","categories":[1],"class_list":["post-41064","article","type-article","status-publish","has-post-thumbnail","hentry","category-press"],"acf":{"article_highlights":null,"article_builder":[{"acf_fc_layout":"paragraph","title_only":true,"content":"

Exclusive agreement with All3Media International, part of media and entertainment group, Banijay Entertainment, brings the hit television phenomenon to BetMGM Casino and establishes the foundation for a growing portfolio of iGaming content<\/em><\/p>\r\nTORONTO, ON (September 17, 2026)<\/strong> \u2013 BetMGM, a leading iGaming and sports betting operator, today announced a new and exclusive online casino rights partnership with All3Media International, part of media and entertainment group, Banijay Entertainment The agreement secures the intellectual property rights for the hit reality competition series \u201cThe Traitors\u201d for slots, table games, and non-traditional casino games. The first game, The Traitors\u2122 Faithful Riches<\/em> will be available at BetMGM Casino in Alberta and Ontario.\r\n

Creative assets available <\/em>here<\/em><\/a><\/p>"},{"acf_fc_layout":"quote","author":"Oliver Bartlett","company":"SVP of Gaming at BetMGM","quote":"\u201cThe Traitors has captivated millions with its blend of suspense and strategy. Those qualities create a compelling foundation for an online slot, allowing fans to engage with the franchise in a new way while capturing the intrigue and drama that made the show a cultural phenomenon. Television and movie IP is a key pillar of our content strategy, and our partnership with All3Media gives us an opportunity to build a lasting iGaming franchise.\u201d"},{"acf_fc_layout":"paragraph","title_only":true,"content":"The debut of The Traitors Faithful Riches<\/em> is timed to coincide with the Sept. 17 season premiere of \u201cThe Traitors: New Blood\u201d and serves as the foundation of BetMGM\u2019s broader vision to bring one of television\u2019s most popular entertainment IPs to iGaming. The game is the first of several planned titles that will extend the \"The Traitors\u201d brand across multiple gameplay experiences.\r\n\r\nDeveloped by Games Global, The Traitors Faithful Riches<\/em> transforms the strategy, suspense and betrayal of the iconic series into an action-packed online casino experience. The game invites players into a world of secret alliances, hidden rewards and jackpots.\r\n\r\nThe Traitors<\/em> franchise builds on BetMGM's strategy of offering players exclusive entertainment-driven content featuring recognizable brands. The operator's growing portfolio of television and movie IP creates a differentiated casino experience unavailable elsewhere.\r\n\r\nThree The Traitors online casino questions, answered<\/strong>\r\n\r\nWhat is The Traitors slot and where can I play it?<\/strong>\r\nThe Traitors Faithful Riches<\/em> is the first online casino game developed under BetMGM's exclusive partnership with All3Media International. The game is available on BetMGM Casino in Alberta and Ontario and is inspired by the hit reality competition series \u201cThe Traitors.\u201d\r\n\r\nDoes BetMGM have exclusive online casino rights to \u201cThe Traitors?\u201d<\/strong>\r\nYes. BetMGM's agreement with All3Media International grants exclusive rights to develop \u201cThe Traitors\u201d intellectual property for online slots, table games, and non-traditional casino games, making BetMGM the exclusive destination for The Traitors-themed casino content.\r\n\r\nWill BetMGM release more \u201cThe Traitors\u201d casino games in the future? <\/strong>\r\nYes. The Traitors Faithful Riches<\/em> is the first title in BetMGM's broader plan to build a portfolio of The Traitors-themed iGaming experiences, with additional games and gameplay formats planned across multiple casino categories.\r\n\r\nAs BetMGM continues to expand into new markets and introduces new features, responsible gambling remains a key focus. Additionally, BetMGM is proud to provide resources to help customers play responsibly, including GameSense, an industry-leading program developed and licensed to BetMGM by the British Columbia Lottery Corporation. Through the integration within BetMGM's mobile and desktop platforms, customers can receive the same GameSense experience they have grown to rely on at MGM Resorts properties. GameSense complements BetMGM's existing responsible gambling tools which serve to provide customers with an entertaining and safe digital experience.<\/em>\r\n\r\nFor more information on BetMGM, follow @BetMGM<\/a> on X.\r\n\r\nPlease play responsibly. Alberta (18+) and Ontario (19+) only. If gambling is affecting your mental health or well-being, 211 Alberta is here to help. Call or text 211 or visit ab.211.ca. In Ontario, visit ConnexOntario.ca or call 1-866-531-2600 or text CONNEX to 247247.\r\n\r\nAbout BetMGM<\/u><\/strong>\r\nBetMGM is a market leading sports betting and gaming entertainment company, pioneering the online gaming industry. Born out of a partnership between MGM Resorts International (NYSE: MGM) and Entain Plc (LSE: ENT), BetMGM has exclusive access to all of MGM's U.S. land-based and online sports betting, major tournament poker, and online gaming businesses. Utilizing Entain's U.S.-licensed, state-of-the-art technology, BetMGM offers sports betting and online gaming via market-leading brands including BetMGM, Borgata Casino, Party Casino and Party Poker. Founded in 2018, BetMGM is headquartered in New Jersey. For more information, visit\u00a0 https:\/\/casino.betmgm.ca\/en\/blog\/<\/a>\r\n\r\nAbout The Traitors <\/u><\/strong>\r\nThe Traitors<\/em><\/strong> (Dutch title: De Verraders) was created and developed by IDTV in cooperation with RTL Creative Unit.\u00a0 All3Media International, handles The Traitors\u2019 tape and format sales and licensing programme.\r\n\r\nSince its debut on RTL 4 in the Netherlands in 2021, IDTV\u2019s psychological reality competition has followed a remarkable trajectory, evolving into a global phenomenon. Driven by treachery, deceit and betrayal, the show has captivated audiences worldwide, leading to adaptations across Europe, North America, Latin America, Asia, Africa, Australia and New Zealand, with multiple returning series and companion shows also commissioned.\r\n\r\nThe Traitors<\/em><\/strong> is an intense psychological adventure in which treachery and deceit are the name of the game. Contestants come together in grand surroundings to complete a series of challenges with the objective of earning a cash prize. The catch? A number of the contestants are chosen to be \u201cThe Traitors\u201d and meet in secret to devise a plan to eliminate their fellow players called \u201cThe Faithful\u201d. The Faithful must figure out who is a Traitor and vote them out so they can take the prize money for themselves. If a Traitor makes it to the end, they are in with a chance of taking home the cash prize.\r\n\r\nMEDIA CONTACTS<\/u><\/strong>\r\nBetMGM<\/strong>\r\nKatie Kohler\r\nSr. iGaming Communications Lead\r\nPress@betmgm.com<\/a>\r\n\r\nForward-Looking Statements<\/strong>\r\nStatements in this release that are not historical facts are forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995, as amended, and involve risks and\/or uncertainties, including those described in MGM Resorts\u2019 public filings with the Securities and Exchange Commission. Forward-looking statements can be identified by the use of forward-looking terminology such as \u201cbelieves,\u201d \u201cexpects,\u201d \u201ccould,\u201d \u201cmay,\u201d \u201cwill,\u201d \u201cshould,\u201d \u201cseeks,\u201d \u201clikely,\u201d \u201cintends,\u201d \u201cplans,\u201d \u201cpro forma,\u201d \u201cprojects,\u201d \u201cestimates\u201d or \u201canticipates\u201d or the negative of these words and phrases or similar words or phrases that are predictions of or indicate future events or trends and that do not relate solely to historical matters. MGM Resorts and BetMGM have based forward-looking statements on management\u2019s current expectations and assumptions and not on historical facts. Examples of these statements include, but are not limited to, MGM Resorts and BetMGM\u2019s expectations regarding launch of iGaming content. These forward-looking statements involve a number of risks and uncertainties. Among the important factors that could cause actual results to differ materially from those indicated in such forward-looking statements include the risk that the content releases referenced herein do not occur in the manner described herein, risks related to the effects of economic conditions and market conditions in the markets in which MGM Resorts and BetMGM operate and competition with other destination travel locations throughout the United States and the world, the design, timing and costs of expansion projects, risks relating to international operations, permits, licenses, financings, approvals and other contingencies in connection with growth in new or existing jurisdictions and additional risks and uncertainties described in MGM Resorts\u2019 Form 10-K, Form 10-Q and Form 8-K reports (including all amendments to those reports). In providing forward-looking statements, neither MGM Resorts nor BetMGM is undertaking any duty or obligation to update these statements publicly as a result of new information, future events or otherwise, except as required by law. If MGM Resorts or BetMGM update one or more forward-looking statements, no inference should be drawn that it will make additional updates with respect to those other forward-looking statements."}],"display_as_video":false,"video_duration":"","video_embed":null,"promote_to_homepage":""},"yoast_head":"\nBetMGM Begins Building \u201cThe Traitors\u201d Franchise with the Launch of The Traitors\u2122 Faithful Riches in Alberta and Ontario<\/title>\n<meta name=\"description\" content=\"The first game, The Traitors\u2122 Faithful Riches will be available at BetMGM Casino in Alberta and Ontario.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.betmgm.ca\/en\/casino\/blog\/press\/betmgm-begins-building-the-traitors-franchise-with-the-launch-of-the-traitors-faithful-riches-in-alberta-and-ontario\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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